Hometown thanksgiving; would love to win handmade shoes from Pakistan

Nokia has launched six new featured phone devices on  Nokia World 2011 conference with an emphasis on aspiration youth by giving a smart phones look to their dump-phones. which shows a significant change in Nokia’s operational structure and leadership approach.

India is always been most important  and emerging market for Finnish mobile handset maker Nokia.  Nokia and the company said that it is targeting 50%  market share in India by 2012.

Nokia launched  four phones in the Asha lineup targeted as smart phone like features and internet connectivity to the feature phone market. ‘Asha’ means ‘hope’ in Hindi and Nokia believes it is bringing a significant ability in emerging market of developing countries. The four models in Asha lineup are 200, 201, 300 and 303, all of which run the Series 40 6th Edition OS, come pre-loaded with Nokia Maps.. The 300 and 303 are with more advance features with capacitive touchscreens, with the 303 also bundling in a QWERTY keypad, while the 300 makes do with a numeric one. Both phones are equipped with 3G-capable,1GHz processors and 5-megapixel.

And other two are high-end Lumia 710 and 800 phones powered by the Windows Phone 7 operating system. The phone boasts a 3.7-inch LCD “ClearBlack” display, with 16GB of storage and a Carl Zeiss camera. It comes with a range of changeable covers, available in white, blue, pink, yellow and black.

The company is expecting priced between Rs 4100 to Rs 8000 for Nokia Asha series phone  and Tagged Lumia 710 and 800 hundred with Rs 19000 and Rs 29000 respectively, in India.

India has a population of 1.2 billion and over 800 million are currently using mobile phones.
Vice president and managing director of Nokia India, D. Shivakumar said,

“India is not the right market for anybody to just do a value play in any one category. If you want to be meaningful, you have to be a full line player.”
He was referring to high-segment market catering companies like Apple, who see very little in developing countries market.

Microsoft and Nokia both are preparing for a big launch and for this purpose they are training 12,000 employees to be on hand to sell Lumia phones to customers on the launch day and beyond.  The company has included India  to set plan for the global promotion of its Lumia handset range.
“It is the most important launch for us and the benchmark that we have set for ourselves is that it must be the most impactful consumer products launch in the country,” Shivakaumar said.

This launch will give access low-income customers to smart phone and indeed will provide an opportunity to connect with interconnected world having internet access in their pockets.

It is just a start. Nokia has a long way to go to repair its damaged brand, and it could only do so by innovation and smart marketing campaigns. But these steps mark the start of the company’s renaissance.


You Actually Fail, When You Do Not Execute.

Washington DC - National Museum of American Hi...

First electric bulb, which was created after 1000 tries.

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You might have a brilliant idea for a brilliant business or anything, I’m sure you have, don’t tell me you don’t.  Now you are afraid to execute, because you have lack of resources. You have assumed (which is making an ASS of U & ME) that you might not reach to your goal because you haven’t enough resources.

But what is the guarantee of your idea in market with all resources? You might have very expensive website for your on-line store with all technical assistant but who will  give you guarantee that  your online store is going to be very popular among the target community. Or who is giving you the guarantee that you are going to fail in your idea. Definitely no one can. To get the real situation you must not stick around with prediction and casting doubts. Market is a place which gives all resistance to new ideas.

In this situation if you want to be remarkable you have the only option to ship your art to face the bigger challenges of market resistance. Your art can show you the real picture of what works and what doesn’t, execution is most important element which leads you to make a difference.  Now its easy to create, learn and share more than ever in interconnected world.

Chances are you’ll be failed but this failure will give you enough knowledge of market and yourself. You will get where your shipping is necessary and your art lies.

So go for execution, break the rules, think out of the box and never avoid failing because if you do so, it will leave you unlearned in uncertainty and doubts. Which is worst than failure.

Tell me what’s on your mind and you’re afraid to execute. May be I can be of help.

All the best with execution!

I Know This and That, Now What?

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We all are surrounded by information about different things, from weather news to what’s hot in fashion. More, it is updating every day, every single day we learn about something in a perspective we were not familiar before.

But important point here is to make use of what we know already and what we are learning. Knowledge can help us to take action toward certain things, it helps us to make changes in what we are already doing, and most importantly it helps us to initiate practical steps.

Dozens of people in your town know that there is only a single Pizza shop and that’s also not good, but only a smart guy will open his Pizza Shop to deliver a great pizza, and to make business. It is always up to us how to make use of information.

Factual or in other words general knowledge is in access of everyone today. But only few people take most from that knowledge, add their own perspective and fewer take actions in their favor. Where do you stand?

Everyone in your group watched that movie, or read that book, but who will write a review for that and put that on web?

It also applies in business world, don’t just get the information, make its use to create a better or new product / service. Go make something happen, you already know a lot but like many you didn’t make use of that. Go, Go, Go!

Rethink If It is Easy For You.

It feels great that you have a company and you call yourself an entrepreneur. People come and ask about your work and many times show their willingness to join you . Well, it looks simple for them.

But as Seth says, “Simple doesn’t always mean easy.” If it is easy for you doing what you do, you are not making a difference.

All great entrepreneur like Steve Jobs, Bill Gates, Seth Godin and James Altucher haven’t made it easily, even now when they are making difference everyday. This is simple, because they are not doing an easy thing. I believe it wouldn’t be as easy for Seth to write a great post every time. It is difficult that’s why it is rare and remarkable.

There is no royal road to success. You fail again and again but at the same time you learn and finally you make it after the hardships. People will try to discourage you, they’ll say it is impossible what you are doing and may be you’ll be called an insane. Yes it is impossible for them, but you know yourself better, believe in your qualities and skills. Make use of them. Start doing and keep doing.

Now if you’re very easy at doing what you are curretly doing, you’re not learning, you’re not climbing nor making a difference. Get out of your comfortzone, get out for learning get for next step ahead.

I really don’t know what you take from this message, but I surely want you to do something which is difficult for you to do. Where are you climbing these days, is it difficult? Share your thoughts in comments.

Hello, Sidra Has A Blog.

Warm Welcome! After reading different blogs for almost a year, finally I’ve decided to write my personal blog.

So here it is, Sidra’s Blog. 😉 We’ll mainly use this platform to interact and learn together. I am not yet sure about the topics which we shall cover, but hopefully we’ll talk about things or incidents which gets my attention and would be fruitful to you as well.

This post is just to say you a  “Hello.”